1. Treating People

    Good customer service is always appreciated, and in some lines of business it may make or break you. A good restaurant can get by with great food, but add good customer service and you'll keep customers coming back. Maybe great service aids digestion? We also like receiving good customer service…


  2. Seeing The Small Picture

    One of the reasons that we fear entrepreneurship is that we fail to see where our pay comes from. In the big scheme of things, working for a large company, we are pretty sure of a paycheque at the end of the week, fortnight or month. We leave finding the…


  3. Keeping The Customer You Already Have

    Sometimes companies are so focused on getting new customers, that they forget to work at keeping the customers they already have. Never is this more apparent than when they make it difficult for an existing customer to stay with them, than for a new customer to join. Digicel has created…


  4. Thoughts On Poetry

    When I was younger, I hated poetry. I also disliked writing in general, but that’s another story. In retrospect, I think the reason for my antipathy was because poetry was presented as something to learn, to understand, and to explain. You had as a child to learn complex forms…


  5. Put Your Money Where Your Mouth Is

    "Step up to Digicel 4G". "Value Every Megabyte". We can't get through the day without being bombarded by either of our telecoms providers, touting how extraordinary or valuable their respective networks are. Except they are not. A day doesn't go by where I don't have a WhatsApp message delayed, or…